Data Science for Business Course

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In the recent year the use of data and insights based on data is touching any business, even the most traditional ones. As a business owner, entrepreneur or just manager in a company aiming to exploit the potential of data, it is required to transition to a more data-analytics thinking mindset. Far from being required to become a data scientist, with deep technical knowledge, this course intends to set up the basis to become data-analytics oriented, which requires basic understanding of data mining and modeling techniques and the quality and usability of data models, knowing how to define a successful data-science strategy within your business, being able to set up a reliable data science process management and your first data-science team. Moreover this course would like to help the student identify the value of data and its potential monetization strategies, by exploring some real use-cases from the market.

The course will provide basic theoretical background and hands-on practical projects with the use of cutting-edge tools such as SAS® Viya 3.5 that is a cloud-based, analytical platform that provides quick, accurate, and reliable analytical insights.

The hands-on approach will cover in-class exercises and assignment in the topics of data visualization, predictive modeling, and business forecasting.

Key outcomes

Help you to understand the business challenges of data

Create valuable and actionable insights

Communicating effectively the findings to the business

Program features

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    Program of the course

    The course consists of 12 evening sessions to take place online or at the Chamber of Commerce in Kirchberg from July 5 to August 26, 2021. Classes are led by German Castignani, PhD (Luxembourg Campus) and Dr. Jose Mendoza, DBA (Fairfield Campus).

    Schedule of the classes

    July 5th, 2021 - 18:30 to 21:30 (live on site session)

    Intro to Data Science, with Dr. Castignani

    July 8th, 2021 - 18:30 to 21:30 (live on site session)

    Intro Predictive Modelling, with Dr. Castignani

    July 12th, 2021 - 18:30 to 21:30 (live on site session)

    Data Science Strategy, with Dr. Castignani

    July 15th, 2021 - 18:30 to 21:30 (live on site session)

    Data Science Strategy, with Dr. Castignani

    July 19th, 2021 - 18:30 to 21:30 (live online session)

    Data Visualisation, with Dr. Mendoza

    July 22nd, 2021 - 18:30 to 21:30 (live online session)

    Data Visualisation, with Dr. Mendoza

    July 26th, 2021 - 18:30 to 21:30 (live online session)

    Predictive Modelling, with Dr. Mendoza

    July 29th, 2021 - 18:30 to 21:30 (live online session)

    Predictive Modelling, with Dr. Mendoza

    August 2nd, 2021 - 18:30 to 21:30 (live online session)

    Forecasting, with Dr. Mendoza

    August 5th, 2021 - 18:30 to 21:30 (live online session)

    Forecasting, with Dr. Mendoza

    August 23th, 2021 - 18:30 to 21:30 (live on site session)

    Case Study I, with Dr. Castignani

    August 26th, 2021 - 18:30 to 21:30 (live on site session)

    Case Study II, with Dr. Castignani